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Resource Library

Lateral Thinking: Creativity Step by Step
Edward de Bono
1970 - Harper & Row Publishers

The underlying argument of the book is that there are two kinds of thinking – vertical and lateral. Most of us are educated to go from one logical step to the next, moving all the time towards the one correct solution of our problem. We are not usually educated to be creative, to generate idea after idea…

… de Bono argues that the function of vertical, logical thinking is to exclude what is wrong. It is a very useful way of thinking but it it not the only useful way. To claim it is, is the sort of intellectual arrogance that makes creative thinking unlikely.

Cracking Creativity: The Secrets of Creative Genius
Michael Michalko
2001 - Ten Speed Press

Michael Michalko has researched and analysed over a hundred of history’s greatest thinkers – from Leonardo da Vinci to Walt Disney, Pablo Picasso to Thomas Edison, Charles Darwin to Martha Graham. In this book he explains their idea-generating process in simple, easy-to-follow steps that absolutely anyone can use to become more creative.

Thinkertoys: A handbook of creative thinking techniques
Michael Michalko
2nd Edition 2006 – Ten Speed Press

Of all our resources, this is our favourite because it is jam-packed full of ingenious creative thinking techniques for approaching problems in unconventional ways. If you’re ever stuck for an idea, this book will help you find a way through.

The Idea Generator: Tools for Business Growth
Ken Hudson
2007 – Allen & Unwin

Australian author, Ken Hudson, has a PhD in Organisational Creativity. This book offers practical creative applications designed to push the envelope on existing business and see them grow in ways previously unimagined.

The Art of Conversation: How Talking Improves Lives
Catherine Blyth
2008 – John Murray Publishers UK

Writer, Catherine Blythe, presents her theories and research on the importance of conversation and how it shapes our beliefs, culture and development.

Lateral Thinking: Creativity Step by Step
Edward de Bono
1970 - Harper & Row Publishers

The underlying argument of the book is that there are two kinds of thinking – vertical and lateral. Most of us are educated to go from one logical step to the next, moving all the time towards the one correct solution of our problem. We are not usually educated to be creative, to generate idea after idea…

… de Bono argues that the function of vertical, logical thinking is to exclude what is wrong. It is a very useful way of thinking but it it not the only useful way. To claim it is, is the sort of intellectual arrogance that makes creative thinking unlikely.

Cracking Creativity: The Secrets of Creative Genius
Michael Michalko
2001 – Ten Speed Press

Michael Michalko has researched and analysed over a hundred of history’s greatest thinkers – from Leonardo da Vinci to Walt Disney, Pablo Picasso to Thomas Edison, Charles Darwin to Martha Graham. In this book he explains their idea-generating process in simple, easy-to-follow steps that absolutely anyone can use to become more creative.

Thinkertoys: A handbook of creative thinking techniques
Michael Michalko
2nd Edition 2006 – Ten Speed Press

Of all our resources, this is our favourite because it is jam-packed full of ingenious creative thinking techniques for approaching problems in unconventional ways. If you’re ever stuck for an idea, this book will help you find a way through.

The Time Machine
Philip Zimbardo, John Boyd
2008 - Random House, ‘Rider’ Ebury Publishing

Presenting six major attitudes towards time and time perspective taken from cross-cultures and eons and suggesting ways in which to manipulate its effects.

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